the YOU factor edit:
the algorithm can’t replicate what only YOU can bring
Make your day in the life videos instantly more valuable.
You’ve probably noticed a massive increase in “day in the life” videos on your social feeds in the last year.
They’re everywhere. And to be clear, we love them.
They humanize your brand, building connection with your audience through a behind-the-scenes look inside your business.
But feeds are saturated with them!
And when a format becomes saturated, simply participating is no longer enough.
If your “day in the life” video is just showing what you’re doing…you might be blending into the noise.
The “day in the life” videos that win right now are doing one thing differently:
They’re adding value through a voiceover over the top of the “day in the life” video clips playing.
They’re not just simply narrating what’s happening.
“Here I am answering emails.”
“Now I’m hopping on a client call.”
“Time to edit content.”
Instead, teach while you show.
Give a tip, share insight, or tell a real story.
Instead of saying:
“Today I’m working in person with the team,” “Here I am ordering my coffee,” “Then I had a content proofing meeting with Madie.”
We shared a tip in the voice over for you to instantly make your “day in the life” videos more valuable – making the video sharable, savable, and building our credibility + relevance as a social media agency.
When you do this, your “day in the life” videos will not only create connection by documenting your life, they will also position you as an expert.
Attention spans are shrinking. Every piece of content you create has seconds to prove it deserves to be watched.
If your video is just aesthetic, it might get views. But if it’s aesthetic and valuable, it’ll give you authority with your audience.
This shift alone will change how your content performs.
